Egypt’s largest hospitality chain is reinforcing its presence with a new brand name presenting “Jaz Hotel Group.” The new identity leverages the powerful, brand equity of the Jaz brand name to drive more awareness in the marketplace, increase marketing efficiency and expand the range of experiences offered to our customers. The launch of the group’s new identity is a significant milestone that will quickly broaden the position of the brand. The new identity offers a strong, consistent and focused brand identity. From affordable yet exciting vacations at four star resorts to unbound luxurious stays at five and five star deluxe ones, family oriented properties & facilities to serene properties designed exclusively for couples, Jaz has it all to your heart’s content!